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Ugly Betty

Ugly Betty is an Emmy award-winning American television comedy-drama series. The series premiered on September 28, 2006. It follows the life of unglamorous but good-natured Beatriz "Betty" Suarez (played by actress America Ferrera), and her incongruous job at the famous powerhouse fashion magazine "MODE". Betty's status as a "fish out of water" drives much of the plot.

The series is an adaptation of the Colombian telenovela Yo soy Betty, la fea ("I am Betty, the ugly one") written by Fernando Gaitán. It is adapted into a New York City setting by creator/developer Silvio Horta and co-producers Salma Hayek and Ben Silverman.

As the series began viewers were introduced to Betty Suarez, a Latina woman from Queens who is good-natured and brave, but is sorely lacking in fashion sense and aesthetic polish. When publishing mogul Bradford Meade handed the reigns of MODE, the bible of the fashion industry, over to his son, Daniel, he specifically hired Betty as his son's new assistant; mostly because she was the only woman Daniel wouldn't sleep with. Both outsiders in their own way, Daniel and Betty form an unlikely team, each helping the other navigate the choppy waters of New York City's fashion scene.

Sources: Wikipedia and ABC; edited by me.